Tuesday, April 8, 2014

LANCOME Cosmetic signs Lupita Nyong'O as New Face

Oscar-Winning Actress Lupita Nyong'O 

As big supporters of strong, independent women, and moreover of minority women, SACHIKA is extremely happy to hear that Lupita Nyong'O is the new face of Lancome Cosmetics!

The 31-year-old Academy Award winner for 12 Years A Slave lands her first big endorsement as the face of Lancome Cosmetics. Lupita is proud to push the idea that "beauty shouldn't be dictated," but rather be "an expression of a woman's freedom to be herself".

Well Said!!! 

Oscar-winning actress Lupita Nyong'O’s breakout year just keeps getting better and better. The talented actress is the new face ambassador of Lancôme cosmetics, becoming the first black ambassador for the French luxury brand.

“I am truly honored to join the Maison Lancôme, a brand with such a prestigious history that I have always loved. I am particularly proud to represent its unique vision for women and the idea that beauty should not be dictated, but should instead be an expression of a woman’s freedom to be herself,” Nyong’o said in a recent statement.

Lupita joins a host of other A-List Oscar-winning actresses as ambassadors for the brand, including Julia Roberts, Penelope Cruz, and Kate Winslet. According to USA Today, her ads will begin appearing this summer.

The Kenyan actress has also been dating Somali-born rapper K'Naan since September. "She loves his humanitarianism," a source told Us Weekly. "They're both passionate about African issues."

We wish you the best LUPITA!!! 

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